7 daily LinkedIn habits that worked for me in my social selling strategies
MTI Selling
Project after project, I am more convinced that strategy and perseverance are key to success in the practice of social selling. Both of them work together, there are no magic formulas.
There are several activities that can apparently lead us to our goals, but none will give increasing and constant outcomes unless we make it a habit.
Let me share with you 7 habits that have produced outcomes in my social selling strategies:
- Add each person you know from your professional life to LinkedIn: Encourage yourself to do so not only with current contacts but also with those of past times (include a greeting in these cases, it can be positive for both of you to get back in touch!).
- Add 3 to 5 contacts from your target accounts: Perform a full mapping and add strategic roles.
- Send one-to-one personalized messages daily: This may take a little longer, but it is worth it. Soon I will publish how to write one-to-one messages in a strategic fashion.
- Interact: (Recommend, react and comment in posts) at least once a day. Do so on content linked to your activity or career goals, as this favors your visibility on the network.
- Share content consistent with your professional image and specialty: At least twice per week. Discipline yourself in creating your own content on your network and make sure it contains up-to-date and valuable information.
- Publish multimedia content: It can be yours or of the company you work in: Multimedia content will always better reach your audience. There is a lot of valuable content at hand that you can choose to replicate!
- Tag key contacts: The algorithm favors content that contains tags and is also a practice that will validate your content.
Finally, and for these habits to be part of a successful social selling strategy:
Dedicate 15 minutes a day to your activity on LinkedIn.
Busiest times: Monday to Friday in the mornings.
Did you find this article helpful? Share it with someone who may find it interesting!
If you want to know how in MTI Selling we can support you with our strategies of demand generation and positioning with tailored digital selling, I invite you to watch this video and follow us on YouTube and LinkedIn.
